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Creating a Snapchat marketing strategy - Storyblocks

Should you be on Snapchat?

If you’re a brand or creator considering joining or returning to Snapchat, sign up to watch an in-depth conversation with Brooke Berry, Head of Creator Development at Snap, inc., hosted by Lauren Zoltick, Director of Performance Marketing at Storyblocks.

Snap, inc. made headlines this year when it announced its revenue grew 21% year over year in Q1, heavily fueled by improvements to Snapchat’s ad platform. For creators, there is a huge opportunity to make money on Snapchat via ad share in ways TikTok and other platforms have come up short. For brands, there is a much more effective ads platform to test and use as part of their marketing strategy, especially as certain social media platform’s futures have become more uncertain.

In this session, we’ll cover:

  • How Snap is the antithesis to social media
  • Opportunities on Snap for brands and creators
  • What you should know about Snapchat in 2024

So… should you be on Snapchat? Sign up to watch the free webinar on-demand!

About the author
Lauren is a strategist and marketer with a decade of experience, leading social and digital marketing strategy for brands like Marriott Hotels, Volkswagen, Kroger, and Boston Beer before coming to Storyblocks. She is a pub trivia host, dog mom to Matzah Ball, and probably has a google map of restaurants and bars for whatever city you are traveling to next.